by Harrison Fitzgerald | Jan 30, 2024
In this session, we delved into the world of branding. Where do you start? What does your brand stand for? And who should be in charge of it? Here’s what we learned… Brand ownership was a key discussion point. Everyone fancies themselves as a marketeer, from the CEO...
by Craig Young | Oct 26, 2023
We were thrilled to be joined by the distinguished Rob Andrew as our special guest speaker. Rob Andrew, the former international rugby player, has embarked on an incredible journey from the field to the boardroom, through different sports and different businesses....
by Craig Young | Jul 21, 2023
We were joined by Karen Dumbrell, a loyalty marketing expert, to discuss what loyalty really means and how to achieve it. With experience across industries including travel, leisure and financial services, with big names such as Virgin Atlantic and Arsenal FC, Karen...
by Craig Young | Mar 14, 2023
We were delighted to be joined at this session by Steve Harrison, award-winning creative director and author of ‘Can’t Sell, Won’t Sell’. We talked about Social Purpose-driven marketing and the role it plays in modern-day marketing. Steve’s view is clear – a...
by Craig Young | Jan 23, 2023
We asked two questions in this session. 1) How has remote working impacted how you manage your team? 2) How has it changed the behaviour of your customers? When it came to managing teams in a remote working culture, one thing was clear. There is no single solution...
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